Canon Printers Get award ICSA

 

JAKARTA, If you Canon printer users, be proud. Because this brand had just come back to get an award from the ICSA (Indonesian Customer Satisfaction Award). This means the printer with a brand of cherry country is already eight times to maintain its reputation. Canon printer was first awarded ICSA in 2004. 

For info, ICSA conducted a survey in six major cities: Jakarta, Bandung, Semarang, Surabaya, Medan and Makassar. ICSA 2011 assessment is based on the level of satisfaction with the brand has ever used / consumed / Total Satisfaction Score (TSS) measured from the 4 parameters.

Here are the four parameters used ICSA to appreciate:

1. Customer satisfaction towards the quality of products or services (quality satisfaction score),
2. Satisfaction with the price they pay (value satisfaction score),
3. Customer confidence that the brand they have used is the best brand in terms of consumer satisfaction (perceived best),
4. Measurement of customer expectations of a brand will be its ability to provide satisfaction in the future (expectation score).
From a number of assessment results, this time won back by the ICSA award Canon Printer.